Creating Global Brands with Jagdish Sheth
By Coursera
on Coursera
· Marketing
About This Course
It is becoming increasingly important to expand into foreign markets in order to achieve significant growth. This requires creating global brands such as IBM, Microsoft, Amazon, Starbucks, and Walmart. Global brands need to transcend cultural differences as well as compliance across countries with respect to logo, color, and other branding elements.
Instructor
Jagdish Sheth
Frequently Asked Questions
How much does Creating Global Brands with Jagdish Sheth cost?
Visit the Creating Global Brands with Jagdish Sheth course page for current pricing and available discounts.
Who teaches Creating Global Brands with Jagdish Sheth?
Creating Global Brands with Jagdish Sheth is taught by Jagdish Sheth, Kennesaw State University.
What skill level is Creating Global Brands with Jagdish Sheth for?
This course is designed for all levels learners.