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Engagement & Nurture Marketing Strategies

By Coursera on Coursera · Marketing
Price
$79

About This Course

In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - you will learn two of the most effective social strategies used by organizations today. You'll see real-world best practice examples and learn what metrics they use to gauge success. You will also learn the importance of infographics and the impact a well-designed landing page can have on your bottom line. All of the social skills you have learned thus far will be put into action with a multimedia filter and focus blog that you will create to demonstrate how social can enable real-time marketing results. After this MOOC, you will have developed a plan to reach your target consumer markets and know when it is best to either use or avoid specific social marketing strategies. Additional MOOC 3 faculty include: * Randy Krum (Data Visualization & Infographics Designer | Consultant | Author | Speaker | President, InfoNewt) * Stanford Smith (CEO, Pushing Social) * Andy Crestodina (Co-Founder & Strategic Director, Orbit Media Studios) * Ellen Valentine (Veteran Marketing Leader & Evangelist, Silverpop, IBM)

Instructor

Northwestern University

Frequently Asked Questions

How much does Engagement & Nurture Marketing Strategies cost?
Engagement & Nurture Marketing Strategies costs $79. Check the course page for current pricing and available discounts.
Who teaches Engagement & Nurture Marketing Strategies?
Engagement & Nurture Marketing Strategies is taught by Northwestern University, Northwestern University.
What skill level is Engagement & Nurture Marketing Strategies for?
This course is designed for advanced learners.