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Google Analytics: Data-Driven Marketing Mastery with AI

By Coursera on Coursera · Data Science
Price
$49

About This Course

Turn website data into marketing insights using Google Analytics, Looker Studio, and AI-powered tools. This beginner-friendly program guides you through campaign tracking, audience analysis, SEO optimization, and building executive dashboards that prove ROI. You'll build skills that marketers use daily: measuring performance, forecasting traffic, segmenting audiences, creating automated reports, and applying AI-driven insights to optimize campaigns. Each course includes hands-on projects that reinforce concepts through real-world application. By the end of this program, you'll be able to track and analyze marketing performance, generate actionable insights, and create portfolio-ready dashboards and reports. These skills prepare you for roles in digital marketing, SEO analysis, content strategy, and marketing operations.

Instructor

Coursera

Frequently Asked Questions

How much does Google Analytics: Data-Driven Marketing Mastery with AI cost?
Google Analytics: Data-Driven Marketing Mastery with AI costs $49. Check the course page for current pricing and available discounts.
Who teaches Google Analytics: Data-Driven Marketing Mastery with AI?
Google Analytics: Data-Driven Marketing Mastery with AI is taught by Coursera, Coursera.
What skill level is Google Analytics: Data-Driven Marketing Mastery with AI for?
This course is designed for beginner learners.