International Marketing & Cross Industry Growth
By Coursera
on Coursera
· Marketing
About This Course
This Specialization covers marketing concepts but, more importantly, emphasizes the need by companies and individuals to think openly across international markets and industries for new ideas or expansion. This is summarized as "Cross Country & Cross Industry" Innovation, or CCCI in short. The first two courses will establish the core foundations and then the last three courses will elaborate on major global industry clusters: course 3 on B2B, course 4 on Healthcare and Hospitality, and course 5 on Sports and Entertainment. The capstone will require learners to develop a new product using knowledge learned from at least 2 industries.
Instructor
Yonsei University
Frequently Asked Questions
How much does International Marketing & Cross Industry Growth cost?
International Marketing & Cross Industry Growth costs $49. Check the course page for current pricing and available discounts.
Who teaches International Marketing & Cross Industry Growth?
International Marketing & Cross Industry Growth is taught by Yonsei University, Yonsei University.
What skill level is International Marketing & Cross Industry Growth for?
This course is designed for advanced learners.