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Search Engine Optimization and Content Strategy

By Coursera on Coursera · Marketing
Price
$49

About This Course

Transform your digital marketing capabilities with this comprehensive specialization that bridges traditional SEO with AI-powered search optimization. Through nine practical courses, you'll progress from foundational keyword research and content creation to advanced AI-driven content strategies and technical SEO audits. You'll gain hands-on experience with industry-standard tools like SEMrush, Ahrefs, and Screaming Frog while learning to optimize content for both traditional search engines and emerging AI platforms. By completion, you'll be equipped to drive measurable improvements in search visibility, create AI-optimized content that ranks and converts, and conduct professional-level technical audits that identify and resolve critical SEO issues.

Instructor

Coursera

Frequently Asked Questions

How much does Search Engine Optimization and Content Strategy cost?
Search Engine Optimization and Content Strategy costs $49. Check the course page for current pricing and available discounts.
Who teaches Search Engine Optimization and Content Strategy?
Search Engine Optimization and Content Strategy is taught by Coursera, Coursera.
What skill level is Search Engine Optimization and Content Strategy for?
This course is designed for advanced learners.