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Social Media Marketing and Brand Advocacy

By Coursera on Coursera · Marketing
Price
$49
Level
digital marketing jobs

About This Course

This two-course Social Media Marketing program equips you with the skills to excel digital marketing roles. Learn to attract new customers, engage them through digital channels, and drive transactions. Delve into behavioral marketing, understand its types, personalization, and significance. Develop comprehensive strategies, build buyer personas, set goals, and evaluate digital channels. The course covers the RACE Framework to enhance engagement, drive conversions, and boost ROI. Gain expertise in Customer Lifecycle Management (CLM) to improve retention and maximize lifetime value. Industry experts guide you with hands-on activities and examples simulating common digital marketing tasks. Completing both courses equips you to apply for entry-level digital marketing jobs. By the end, you will: Understand social media and behavioral marketing trends Optimize Facebook and Instagram pages Plan and execute social media strategies Analyze key metrics and optimize performance

Instructor

Simplilearn

Frequently Asked Questions

How much does Social Media Marketing and Brand Advocacy cost?
Social Media Marketing and Brand Advocacy costs $49. Check the course page for current pricing and available discounts.
Who teaches Social Media Marketing and Brand Advocacy?
Social Media Marketing and Brand Advocacy is taught by Simplilearn, Simplilearn.
What skill level is Social Media Marketing and Brand Advocacy for?
This course is designed for all levels learners.