Working with the Media
By Coursera
on Coursera
· Marketing
About This Course
This course builds on foundational public relations concepts by examining how organizations communicate with media and external audiences in complex communication environments. Learners explore the role of public relations in branding and storytelling, with particular attention to how organizational mission and core values guide message development across traditional and digital media.
Instructor
Erin Willis
Frequently Asked Questions
How much does Working with the Media cost?
Visit the Working with the Media course page for current pricing and available discounts.
Who teaches Working with the Media?
Working with the Media is taught by Erin Willis, University of Colorado Boulder.
What skill level is Working with the Media for?
This course is designed for all levels learners.